Creative collaborations
One of the key areas that sets Gianni apart in the realm of Hair Education is his vast history of high calibre creative collaborations outside of the hair industry. Gianni has carefully curated his career over a 30 year period and counting with long term creative collaborations from Photographers Tim Walker & David Bailey to Vogue magazine and agency Models 1. Gianni has a long term collaborations with Vogue and its different territories such as British Vogue, Vogue Italia and Vogue Nippon to name a few along side other prestigious publications.
Hair by Gianni Scumaci
Photography by Tim Walker
Styling by Jacob K
Make up by Samantha Bryant
Vogue Italia
Hair by Gianni Scumaci
Photography by Tim Walker
Styling by Jacob K
Make up by Samantha Bryant
Vogue Italia
Hair by Gianni Scumaci
Photography by Tim Walker
Styling by Jacob K
Make up by Samantha Bryant
British Vogue
Hair by Gianni Scumaci
Photography by Tim Walker
Styling by Kate Phelan
Make up by Samantha Bryant
Fashion houses and Advertising campaigns.
Gianni has also collaborated with many fashion houses on their advertising campaigns which have graced the bill boards in New Yorks Times Square to across the globe in prestigious locations in all 5 continents.
Hair by Gianni Scumaci
Photography by Tim Walker
Styling by Camille Bidault - Waddington
Make up by Samantha Bryant
Hair by Gianni Scumaci
Photographed by David Bailey
Styling by Karl Templer
Hair by Gianni Scumaci
Photography by Tim Walker
Styling by Jacob K
Make up by Samantha Bryant
Hair by Gianni Scumaci
Photography by Stuart Ryan and Hedley Dindoyal
David Bailey
Gianni has also collaborated extensively for 15 years with iconic photographer David Bailey.
Working with celebrity both privately as clients and publicly on photoshoots, campaigns, red carpet and award ceremonies. Gianni has also had his work with Bailey celebrated in both 100 years of Vogue and the National Portrait gallery in London.
Photography by David Bailey
All Images @ David Bailey
Daphne Guiness
Hair by Gianni Scumaci
Photographed by David Bailey
The National Portrait Gallery
Hair by Gianni Scumaci
Photographed by David Bailey
The Fanni
An iconic haircut, which received both creative and commercial global acclaim and has now been documented for historical reference.
THE STORY
The renowned agency Models 1 had approached and commissioned Gianni to cast his eye on an unknown girl called Fanni Bostrum. She was not a conventional fit for a model at 5ft 5in with scruffy long hair and a tomboyish attitude. But after his signature consultation, Gianni sensed the depth and versatility of her character and created a cut that was both bold and strong, yet retained a softness where the hair could move, allowing her to express herself differently on fashion shoots. ‘The Fanni’ became a global success and made international headline news on television, print and radio in the US, Asia and Europe. Gianni was acclaimed in publications from Vogue and Harper's Bazaar to The Sunday Times.
SANDOKAN
A unique approach to taking the art form of cutting hair outside the box.
It began with an idea of creating shapes into a horse using the barbering tools Gianni had grown up with. He then began deep research into the horse world studying breeds and their behaviour, hair type and growth patterns.
After a year of casting across the UK, he finally met the right horse owner, an inspired horse whisperer who suggested Sandokan. Gianni commissioned Tim Walker and was responsible for the production, art direction and publication in i-D magazine.
Gianni has collaborated on creative projects that have been celebrated across many different platforms including a prestigious exhibition of his work at the EIFF in Edinburgh opened by Prince Charles HRH, and being invited as a guest speaker at Apple and Nike to publications, such as his first book “Hair”.