Seasonal Campaign
Valentino AW15
Gianni created the haircuts and grooming for the Valentino Men’s Autumn Winter 2015/16 adverting campaign, shot in London’s East end.
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-3.jpg)
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-03.jpg)
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-04.jpg)
HAIRCUTS
The look and tone of the models’ hair was realised by creating strong masculine shapes with softer natural hairlines for a less considered feel.
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-05.jpg)
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-06.jpg)
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-07.jpg)
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-08.jpg)
GROOMING
The styling and finish on the hair were designed to give a more personable feeling while creating loose natural textures. The skin was kept clean with a natural sheen.
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-09.jpg)
![](/gianniscumaci/index.php/assets/pages/collaborations/valentino-aw15/valentino-10.jpg)